The 34-hectare The Upper East, Megaworld’s second township development in Bacolod City, is located on what used to be the Bacolod-Murcia Milling Company (BMMC) on the eastern side of Bacolod City.

Inspired by New York City’s affluent Upper East Side district, The Upper East rises as the city’s first master-planned, mixed-use community that will host Bacolod's newest and most modern central business district. The township will be the city's own version of an upscale lifestyle hub where residential condominiums, lifestyle malls, commercial centers, BPO office towers, tourism and leisure facilities, a transport hub, recreational parks, and open spaces are integrated to create an exciting LIVE-WORK-PLAY township, which Megaworld pioneered in the Philippines.